Cypress is en route to becoming a huge disruptor in their industry.

The Story

The Cypress Group came to us at a time when they were poised for tremendous growth. As a result, they required a fresh and cohesive look and feel that would help them to attract new B2B customers and investors within the cannabis industry.

SCOPE OF WORK

Brand

Creating the foundational building blocks for the Cypress brand.

Brand Strategy

The strategy process for Cypress resulted in a direction that reflects a tone of experienced, grounded, empowering, dynamic and minimal. The mood board set the stage for our design work that followed.

Brand Identity

Digital

Bringing the Cypress brand online.